Rennco Debuts New Micro Vertical Cup Counter Loader (VCCL) in Booth C-3633 at PACK EXPO 2023

A 30% footprint reduction without sacrificing throughput makes the Micro VCCL is a must-see Las Vegas attraction!

When it comes to packaging high volumes of paper cups with limited floor space – Rennco has the answer!

Rennco, a ProMach brand, is debuting the new Micro VCCL (Vertical Cup Counter Loader), a solution that reduces footprint by 30% without sacrificing throughput, in booth C-3633 at PACK EXPO 2023, September 11-13, at the Las Vegas Convention Center, Las Vegas, Nevada.

Rennco ( specializes in flexible, end-of-line packaging by providing vertical semi-automatic and automatic bagging solutions utilizing center-folded packaging material.

The inception of the Micro VCCL is rooted in feedback from customers operating with limited floorspace but needing the same throughput and labor savings as achieved on Rennco’s traditional VCCL packaging systems.  The solution is the Micro VCCL, a technologically advanced system that reduces footprint by 30% without sacrificing speed or reliability.

At the heart of the Micro VCCL is a proprietary shuttle tower infeed that eliminates the need for the traditional staging area and belt infeed. This is where the reduction in footprint is achieved.  The dual-lane tower design is capable of handling 330 cups per minute per lane.  The machine also maintains cup reject and manual reload functionality for quality control.

The Micro VCCL was designed in 2021 and then spent a year in beta testing with select customers with promising results.  In head-to-head comparisons with larger, competitive machinery, the Micro VCCL held its own, delivering the same performance, speed, and control Rennco customers have come to expect.

The machine can be integrated with upstream and downstream automation through its powerful Allen Bradley processor; customers have the option to attach a common case packer to the discharge area to increase returns in efficiency. Finally, the Micro VCCL can be configured and released to purchasing and manufacturing within hours of receiving a purchase order, a true example of Rennco’s commitment to reducing lead time through standardization.

Add booth C-3633 to your PACK EXPO 2023 itinerary to see live demonstrations of the new Micro VCCL. For more information on Rennco, visit

Share on Socials!

Related Articles

Related Articles

mGrip: Soft Robotics

Soft Robotics announced the release of mGrip, the company’s first on-demand, modular automation system. mGrip will enable the rapid proliferation of soft robotics, and allow users ...
Read More

FPA’s Emerging Leadership Council Launches “Come Grow With Us” Campaign

The Flexible Packaging Association (FPA), the leading advocate and voice for the growing U.S. flexible packaging industry, is pleased to announce that the FPA’s Emerging Leadership ...
Read More

New Research Reveals Sustainability is Transforming Businesses’ Approach to Packaging Innovation

A new survey by paper-based packaging leader Smurfit Kappa has revealed sustainability is transforming the innovation agenda as businesses rethink products and packaging solutions in an ...
Read More