A Packaging Design Update Enables More Sustainable Packaging Printing

In its recently published sustainability report, Linkosuon Leipomo Oy reportedly states how it has paid attention to sustainable development in packaging production and chosen an eco-friendlier printing method for its packaging. The environmental sustainability of packaging may have become a significantly important theme for both consumers and the packaging industry. New methods and materials open new opportunities, but those also need courageous pioneers to adopt them.

Along the packaging design update for Linkosuo’s RuisSipsi products, the company reportedly paid special attention to sustainable development and responsible local production. As a result of long-term local collaboration, two Pirkanmaa-based companies, Linkosuon Leipomo and Peltolan Inc., decided to print paper bags with water-based inks using the more sustainable EGP™ (Expanded Gamut Printing) technology.

In connection with the packaging design update, the printing plates were renewed to match the new packaging design, which allowed the companies to move from conventional spot color printing to EGP process color printing. This also allowed for reducing the number of plates by 14–28 percent, depending on the product. This could significantly reduce both the need for washing the printing press between processes and the idling of the press, says Kari Hurme, customer service representative at Peltolan Inc. The design update was implemented in co-operation with the packaging premedia company and plate manufacturer Marvaco Ltd, the European pioneer in EGP.

Linkosuo’s Development Director Suvi Urvikko-Mäkivaara says that the packaging update has made packaging material procurement more flexible and environmentally sustainable ­– while also improving the print quality. To communicate the packaging printing’s improved sustainability to consumers, the products have the GreenerPrinting™ label to signal the change of concept. Urvikko-Mäkivaara states that the update has been positively received in stores, as the sustainability of packaging has been one of the concerns among consumers.

For more information, visit http://www.marvaco.com/en/.

Share on Socials!

Related Articles

Related Articles

Brazilian Craft Brewer Partners with Crown for Metal Packaging

Aiming to appeal to local consumers and increase its brand presence, Brazil-based craft beer brand Bierland has converted 100 percent of its product portfolio to be ...
Read More

ACG Acquires Pharma Processing Equipment Provider Xertecs GmbH

ACG Engineering (ACGE) – part of ACG Group, has acquired Germany-based pharma processing equipment company, Xertecs GmbH. The deal, which entails ACG acquiring 100% shareholding, comes ...
Read More

Graham Packaging Earns ISCC PLUS Certification

Graham Packaging, an industry leader in the design and manufacturing of innovative and sustainable packaging solutions, announced that its Evansville, Indiana location has received its International ...
Read More